Are your color choices leaving money on the table?
As a surface pattern designer or creative entrepreneur, you know that color can make or break your designs. But what if you could wield color as a strategic business tool to significantly increase your sales?
Research shows that products using specific color formulas outsell others by 300%. The key is understanding that color choice is a business decision, not just an artistic one.
That is why the free 3-day Color Mastery Mini-Course is delivered straight to your inbox!
What You'll Discover in this Free 3-Day Course:
Day 1: Color Psychology & The Emotional Impact of Color for Surface Designers
• Color Psychology: Discover the hidden influence of colors on purchasing decisions.
• What Matters in Surface Design: Learn how to apply color psychology directly to surface pattern creations.
• Emotional Responses to Color: Use the power of color to evoke specific emotions in your target audience.
• Cultural Meanings & Sensitivities: Navigate the diverse cultural interpretations of color to avoid mistakes and maximize appeal.
• Workbook Included: Apply your learning with practical exercises like:
Your Personal Color Map
Build an Emotion-Based Palette
Do a Cultural Color Audit
Day 2: Color Harmony Systems that Sell
• Master four proven color harmony systems to create palettes that captivate and convert.
• Create intentional palettes that sell by strategically combining colors.
• Avoid costly mistakes: Learn which color combinations hurt sales and what to use instead. www.erinkendal.com
• Build a strategic approach to color selection that supports your brand and boosts your bottom line.
• Color Palette Challenge Exercise: Put your new skills to the test!
Day 3: Color Trend Forecasting & Adaptation Strategies
• Understand the Trend Life Cycle: Recognize the stages of color trends to predict their rise and fall.
• How to Forecast Trends for your Brand, Market and Products: Gain the knowledge to stay ahead of the curve.
• Explore Macro, Seasonal, and Micro Trends: Learn to adapt your designs to capitalize on current and emerging trends.
• Workbook Included: Utilize powerful tools and exercises:
Trend Pulse™ Tool
Why You Can't Afford to Miss This Free Mini-Course:
• Gain a competitive edge by mastering the art and science of color.
• Make informed color choices that resonate with your audience and drive sales.
• Unlock your creative potential and build a stronger, more profitable brand.
• It's completely free – no strings attached, just valuable knowledge!
Ready to transform your color skills into increased revenue?
Sign Up Now for the Free Color Mastery Mini-Course!
Join surface pattern designers, textile designers, surface pattern artists, and creative entrepreneurs in mastering the most powerful tool in your artistic toolbox: COLOR!